Services

What we do

Our team consists of experienced strategists, designers, and developers with Shopify ecommerce at the core of what we design and build for.
[01]

Strategy & Conversion Rate Optimisation (CRO)

We begin by building a comprehensive business roadmap through engaging UX workshops. Ensuring buy-in from key stakeholders, our process involves identifying issues and opportunities and challenging the norm for optimal results.
Including
  • CRO Audits
  • UX Workshops
  • Prioritisation Roadmapping
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[02]

UX & UI Design

Our transformative design framework will increase your brands value. We take the time to understand your brand and current position in market, enabling us to create optimised experiences for your customers.
Including
  • Brand Storytelling
  • User Experience Design
  • User Interface Design
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[03]

Shopify Development

Transforming designs into a seamless online experience, our developers meticulously bring your vision to life. With a commitment to 100% accuracy to approved designs, we prioritise code hygiene, ensuring optimal performance and usability for a flawless customer journey.
Including
  • Custom Builds
  • Theme Builds
  • Advanced Functionality
  • Headless Architecture
  • Site Speed Optimisation
  • Checkout Customisation & UI Extensions
  • Accessibility Optimisation
  • Third Party Integrations
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[04]

Platform Migration

Our team specialises in migrating eCommerce brands to Shopify Plus. We facilitate hassle-free transitions by planning and executing every step of the migration process (not just the easy bits). From data migration and platform customisations to ensuring seamless integration with Shopify's robust feature set.
Migrations to Shopify from
  • Bigcommerce
  • Wordpress & Woocommerce
  • Magento
  • Salesforce Commerce Cloud
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Industries

We've worked with a wide array of industries and always eager to explore and innovate in new business domains.
· Fashion & Lifestyle
· Beauty & Cosmetics
· Health & Fitness
· Furniture & Homeware
· Food & Beverage

Our Process

Decorative
Benchmarking
[01]
Benchmarking your brand's current digital assets provides a vital snapshot to our team, that informs future decisions and provides a framework to be able to measure the impact of our partnership. Through data-driven recommendations informed by these benchmarks, we recommend strategies focused on optimizing performance and achieving targeted objectives effectively.
  • UX Workshops
  • Conversion Rate Optimisation (CRO) Audits
  • Solution Architecture
  • Strategic Governance
Delivery
[02]
The foundation of Design and Development work we deliver to brands starts with understanding their market position and brand narrative. Our transformative design framework enhances brand value, while our developers prioritize accuracy to approved designs and code hygiene for optimal performance and usability, ensuring a flawless experience for your customers leading to more sales.
  • Brand Onboarding
  • UX/UI Design
  • Flawless Shopify Build & Execution
  • Quality Control & User Acceptance Testing
Ongoing Success
[03]
Bedford Lane partners with brands to provide ongoing strategic advice, continuous digital optmisation, and on-time support. Through consistent collaboration, we ensure brands are well positioned to adapt to evolving market trends, and maintain a seamless online experience for their customers.
  • Audit, Review & Strategy
  • Performance Optimisation
  • Feature Enhancement
  • Priority Support

What our clients say

"Upon embarking on this project, we had one goal in mind. To produce a best-in-class menswear eCommerce experience that stayed true to our brand. I can safely say that Alex & his team have exceeded all of my expectations at every stage of this project. We couldn’t be happier working with Bedford Lane and look forward to continuing to push boundaries with the team."

Edin Zecevic
Head of Brand & Business Development, Calibre Menswear

"Working with Bedford Lane on the redesign of our kit website was an absolute pleasure. In an impressively short timeframe, they not only understood our needs but also collaborated seamlessly with us to optimize every aspect of the site. Their execution was flawless, delivering a website that exceeded our expectations in both functionality and aesthetics.

What truly sets Bedford Lane apart is their exceptional level of service and dedication to our vision. They were incredibly easy to work with, always responsive to our inquiries and feedback. They demonstrated a genuine commitment to going above and beyond, offering valuable insights and solutions every step of the way.

Thanks to Bedford Lane, we now have a website that not only showcases our products effectively but also enhances the overall user experience. Their professionalism, expertise, and genuine passion for what they do is evident in what they were able to achieve for us. We highly recommend Bedford Lane to anyone seeking a top-notch web design service."

Annie Hersham
Assistant Brand Manager, Kit:

"Working with Alex, Alice, and the team at Bedford Lane has been an absolute pleasure. They genuinely feel like they are a part of my team rather than an external agency, which has made our entire website re-theme process smooth and enjoyable.

Our project was a fantastic experience from start to finish. There was no friction, everything felt seamless and ticked along in a timely manner. Their process was clear every step of the way, which made a potentially complex project feel stress-free.

Now that we’re on a retainer with Bedford Lane, their experience hasn't differed. Their ticketing system is effortless to use, and budget tracking transparent.

I can’t recommend Bedford Lane highly enough, they’ve been a vital part of our success and have set a high standard for web development and support."

Brooke Ivins
Ecommerce & Digital Manager, ATP Science

"Partnering with Bedford Lane has been a great decision for our business. They elevated our Shopify store, enhancing its functionality and aesthetics seamlessly.

Their insightful UX workshops aligned perfectly with our brand's vision. It felt like they were part of our team, understanding our goals and exceeding our expectations.

Communication was effortless, and Bedford Lane consistently provided innovative solutions that they flawlessly implemented. Working with them has been a pleasure, and we wouldn't hesitate to collaborate again. Their professionalism, expertise, and dedication have significantly impacted our digital strategy."

David Keay
CEO, Lack of Color

"Working with Bedford Lane has been an incredible experience. From the outset, they took the time to understand our goals and vision, ensuring that every aspect of the project aligned perfectly with our brand. Their expertise in ecommerce in general along with UX, design, and development was evident at every stage, and the results speak for themselves.

Beyond their technical skills, what truly sets Bedford Lane apart is their dedication, problem-solving mindset, and seamless communication. They felt like an extension of our team, always proactive and committed to delivering high-quality work.

We couldn’t be happier with the outcome and highly recommend Bedford Lane to any brand looking for a best-in-class ecommerce partner."

Giulia Cremona
Digital & Ecommerce Coordinator, Selfish Supplements

"We have had a wonderful experience working with Alex and the Bedford Lane Team. They are smart, reliable and solutions oriented. Alex is a pleasure to work with, a fantastic communicator and understands the needs and complexities of the business. There has not been a problem they haven't been able to solve and always in a reasonable time frame. Bedford Lane feel like an extension of our team, always thinking about the short and long term goals. Would highly recommend them to anyone looking for a business-savvy web dev team that is easy to work with and delivers high quality results."

Peta Shulman
CEO, GoodnessMe

"Working with Bedford Lane has been transformative for our business. Their organised and hands-on approach has made the transition to their agency a breeze.

From the outset, they took the time to understand our businesses objectives and goals, consistently sharing feedback and bringing fresh ideas to the table. Their ability to deliver results while streamlining processes is exceptional, particularly in removing the frustrating layers of communication we had experienced with other agencies in the past.

The results speak for themselves. The Morrison brand now resonates more strongly with current and aspirational audiences, thanks to their creative yet results focused approach.

We highly recommend Alex and his team to any business looking to simplify and enhance their ecommerce efforts. We’ve felt supported and empowered to focus on what we do best, confident that all aspects of Shopify eCommerce are in expert hands."

Anthony Minchin
Digital & Operations Manager, Morrison

"Bedford Lane has been an absolute game-changer for our ecommerce business. Their expertise and dedication have transformed our online store, resulting in a significant boost in sales performance. We went from UX sessions to a full fledged Shopify Plus site in a matter of 9 weeks with UX and CRO of the site taken to new heights and seamlessly integrating with our strategy and day to day operations. Their ability to understand our goals and implement tailored solutions has been invaluable to our bottom line."

Justin Kestelman
Founder & Chief Comfort Officer, Hommey